Amakuru ni ingenzi mu guhangana n'ibibazo by'imikorere, imicungire y'abakozi, iterambere ry'isi yose n'ubukerarugendo burenze urugero.
Umwaka mushya uhora uzana ibitekerezo ku biteganijwe ku nganda zishinzwe kwakira abashyitsi. Dukurikije amakuru agezweho mu nganda, ikoreshwa ry'ikoranabuhanga n'ikoranabuhanga, biragaragara ko umwaka wa 2025 uzaba umwaka w'amakuru. Ariko se ibyo bivuze iki? Kandi ni iki mu by'ukuri uru rwego rugomba gukora kugira ngo rukoreshe amakuru menshi dufite mu ntoki zacu?
Ubwa mbere, hari aho bihuriye n’ibintu runaka. Muri 2025, hazakomeza kwiyongera ingendo ku isi, ariko iterambere ntirizaba rinini nko mu 2023 na 2024. Ibi bizatuma hakenerwa cyane inganda gutanga uburambe bw’ubucuruzi n’ibikorwa byo kwishimisha. Ibi bizasaba amahoteli gushyiramo umutungo mwinshi mu guhanga udushya mu ikoranabuhanga. Gucunga amakuru n’ikoranabuhanga ry’ibanze bizaba inkingi z’ibikorwa bya hoteli bizagira icyo bigeraho. Kubera ko amakuru aba ari yo ayobora inganda zacu muri 2025, inganda z’amahoteli zigomba kuyashyira mu bice bine by’ingenzi: gukora ibikorwa byikora, gucunga abakozi, gukwirakwiza isi n’ibibazo by’ubukerarugendo burenze urugero.
Ibikorwa byikora
Ishoramari mu mbuga zikoresha ubuhanga bwa AI n'imashini mu kunoza imikorere rikwiye kuba ku isonga ku rutonde rw'abakora amahoteli mu 2025. Ubuhanga bwa AI bushobora gufasha gusuzuma ukwiyongera kw'ibicu no kumenya serivisi zitari ngombwa kandi zidafite akamaro - bigafasha mu kugabanya impushya n'amasezerano bitari ngombwa kugira ngo binoze imicungire myiza y'ibiciro.
Ubuhanga bwo gukora imibonano mpuzabitsina (AI) bushobora kandi kuzamura ubunararibonye bw'abashyitsi binyuze mu gutuma habaho imikoranire isanzwe kandi ishishikaje n'abakiriya ndetse n'ibikorwa byo kwikorera. Bishobora kandi kugabanya imirimo itwara igihe kinini, nko gukora reservation, kugenzura abashyitsi no gutanga ibyumba. Inyinshi muri izi mirimo zituma bigora abakozi kuvugana neza n'abashyitsi cyangwa gucunga neza amafaranga binjiza. Binyuze mu gukoresha ikoranabuhanga rya AI, abakozi bashobora kumarana igihe kinini batanga imikoranire yihariye n'abashyitsi.
Imicungire y'abakozi
Kwikora ku buryo bw'ikoranabuhanga bishobora kongera imikoranire y'abantu aho gusimbura. Bituma abakozi bibanda ku bunararibonye bw'abashyitsi bafite akamaro bakoresheje imeri, ubutumwa bugufi n'ubundi buryo bwo gutumanaho kugira ngo babone inyungu nziza ku ishoramari.
Ubuhanga bwo gukora imibonano mpuzabitsina (AI) bushobora kandi gukemura ibibazo byo gushaka no kugumana impano, ibi bikaba bikomeje kuba imbogamizi zikomeye mu nganda. Ntabwo ari ukwikora k’ubuhanga bwo gukora imibonano mpuzabitsina gusa bivana abakozi mu mirimo isanzwe, ahubwo bishobora no kunoza ubunararibonye bwabo mu kazi binyuze mu kugabanya stress no kubaha imbaraga zo kwibanda ku gukemura ibibazo, bityo bikanoza uburinganire bwabo mu kazi no mu buzima bwabo.
Iterambere ry'Isi
Iterambere ry’isi yose ryazanye imbogamizi nshya. Iyo amahoteli akorera hirya no hino ku mipaka, ahura n’imbogamizi nko kutita ku bya politiki, itandukaniro ry’umuco n’imari bigoranye. Kugira ngo bashobore guhangana n’izi mbogamizi, inganda zigomba gushyira mu bikorwa ikoranabuhanga rishobora gusubiza ibyo isoko rikeneye.
Gukoresha ubushobozi bwo gucunga ibikoresho mu buryo buhuriweho bishobora gutanga ubumenyi ku micungire y'ibikoresho mu ikorwa ry'amahoteli no ku bicuruzwa na serivisi bitangwa. Mu buryo bworoshye, ubu bushobozi bushobora gutuma ibikoresho bitangwa ku gihe gikwiye mu rugero rukwiye, bityo bigatanga umusaruro mwiza.
Gukoresha ingamba zo gucunga imibanire n'abakiriya bishobora kandi gukemura itandukaniro ry'umuco kugira ngo umuntu asobanukirwe neza ibyo buri mushyitsi akeneye mu bunararibonye bwe. CRM ishobora guhuza sisitemu zose n'uburyo bwo kuzibanda ku bakiriya ku rwego mpuzamahanga no mu nzego z'ibanze. Ubu buryo bushobora gukoreshwa ku bikoresho byo kwamamaza bigamije guhuza ubunararibonye bw'abashyitsi n'ibyo basabwa n'uturere n'umuco.
Ubukerarugendo burenze urugero
Nk’uko bitangazwa n’ishami ry’ubukerarugendo rya Loni, abakerarugendo mpuzamahanga bagereye muri Amerika no mu Burayi bageze kuri 97% by’urwego rwa 2019 mu gice cya mbere cya 2024. Ubukerarugendo bukabije si ikibazo gishya mu rwego rw’amahoteli, kuko umubare w’abashyitsi umaze imyaka myinshi wiyongera, ariko icyahindutse ni uko abaturage bakunze kubyihanganira, byarushijeho kwiyongera.
Urufunguzo rwo gukemura iki kibazo ni uguteza imbere uburyo bwiza bwo gupima no gukoresha ingamba zigamije gucunga ingendo z’abashyitsi. Ikoranabuhanga rishobora gufasha kongera gukwirakwiza ubukerarugendo mu turere n’ibihe, ndetse no guteza imbere ubundi buryo bwo gusura ahantu hadakunze kuzura abantu benshi. Urugero, Amsterdam icunga ingendo z’abakerarugendo mu mujyi ikoresheje isesengura ry’amakuru, ikurikirana amakuru ku bashyitsi mu gihe nyacyo no kuyakoresha mu kwamamaza kugira ngo yohereze poromosiyo ahantu hadakunze kugendwa cyane.
Igihe cyo kohereza: Ukuboza-23-2024



